Aitch works with creatives and solopreneurs helping them leap into their power and get seen online. It's time to own your space and turn your passion into your profession.

Many businesses launch their offering without cultivating their brand or story, and wonder why there’s no love. There is creative and strategic purpose - and a whole lot of long-term vision - in crafting your brand interior. Knowing who you are, what you’re saying and how you’re selling is key before throwing the kitchen sink into the online abyss.

I’m here to help you craft your personal and business brands into bold existence and communicate your unique offering more effectively with masterful copy, captivating online presence and brilliant brand plans - so you can live your most authentic, self-created life.

Things I’d love to do with you

+ Help you start a brand, baby!
+ Write catchy wordstrings that sell your thing
+ Conceptulise copy, content and blog posts
+ Shape stories and messaging into compelling narrative
+ Craft powerful brand personality and online presence
+ Create an authentic and unforgettable brand voice
+ Discover and define your brands essence and values
+ Build a road map to develop your business online
+ Shine up your personal brand presence - ooh shiny!
+ Have dance-off’s to celebrate the magic we’ve made

Learn more about my offering

Work With Me

Currently reading:
A Radical Awakening by Dr. Shefali
Building A Storybrand by Donald Miller

Working on:
Consulting clients
Brand Writing and
Web copy projects
Business Venture #4

Fyi:
17 years experience
Journalism + PR Major
Growth-minded creative
Coaching student
Based in Cape Town, SA

Words to live by:
Boldness is genius.
Create your life.
Find the others.

Aitch Create is my mission
to do more of what I love:
Think, write and create with words.
Craft immaculate brands and
make them shine online.

Hello, aitch is me, Holly Jade Courtenay.

Over the past 10 years, I’ve worked closely with dynamic brands and people to bring their projects to life. I love developing creative businesses and brands from the inside out; crafting beautiful brand interiors, captivating story and messaging, bold communication plans and executing with aligned strategy and vision.

My journey started with writing stories, and even a school play, as a young one fascinated with words. In my 20’s, I made music my beat and gained journalistic experience as a music writer. As the world moved onto the web, I tinkered with building brands online, the first one I created was my own. Inspired by the bright lights of digital, I set off in the direction of digital marketing, spending time in ad and pr agencies.

I then went solo to figure out how to do it my way, and this is has been the biggest adventure of my life. There’s no roadmap for being an entrepreneur, but I’m driven to create a life of purpose by doing exactly what I love, in a way that aligns with my values. I’m inspired to help others do the same and create the passion-led lives they envision.

Taking a chance on yourself and your ideas is the most powerful thing you can do to live a life of authentic expression. If you haven’t tried, you haven’t lived. ;) I’m here to hold your hand - and your hair back - while you trust your true north and step into your power. The world needs to see, feel and be changed by a new kind of business: the heart-centred, soul-led, purpose-driven kind.